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Internationalisation processes

Our experience in internationalisation processes

WIP is a monitoring observatory of global markets organised to identify development opportunities, to start and manage commercial relationships, to perform communication and marketing activities aimed at building the visibility, reputation and accreditation of Made in Italy products abroad. 

WIP is the link between companies and national institutions delegated to foreign trade development and acts within the framework of compliance with the current regulations

WIP works and is closely connected with ICE, the Institute for Foreign Trade, today ITA, Italian Trade Agency. ICE-Agenzia is the body for the promotion abroad and the internationalisation of Italian companies, which reports to the Ministry of Foreign Affairs and International Cooperation.  WIP Consulting is a company accredited to the Faculty and to the Promotion Area of ICE-Agenzia, for the support of Italian companies in global markets.

Our internationalisation model

Activities in global markets

01

International public relations 

Monitoring of international markets

The identification of target countries functional to the type of products of our customers

Analysis by product sector

Identification of buyers/trading partners by product sector

02

03

Organisation, management and coordination of Incoming activities

Organisation of missions abroad, with the support of the institutions delegated to the development of foreign trade  (ICE, Foreign Embassies or Chambers of Commerce).

04

05

Business relations and the creation of trading partner
networks

Conception, design and implementation of communication tools for promotion abroad

Institutional presentation brochures
Multilingual commercial catalogue
Product list
Advertising planning
B2C and B2B promotion
Advertorials in foreign newspapers

06

Testimonials

What people are saying

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